... but Tennessee Titans coach Jeff Fisher is beginning to take on the look of a mad scientist.  

It began with his publicity stunt from a week ago, when he wore the Peyton Manning jersey.  

Yes, I said "stunt." In spite of his coyness about charity, Tony Dungy's presence and the fans' crocodile tears, he knew the effect it would have on the organization full of prideful players.  

Nowadays, he's spouting off darn-near cryptic phrases about lineup changes and playing time shakeups.

The whole organization has a "first day of the rest of our life" feel to it.  

Even owner Bud Adams has gotten in on the act recently, not being shy about twisting Fisher's arm to start Vince Young in place of the struggling...

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