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College Football’s Retail Product Dilemma: Do Wins Translate into Sales?

Article By on 23rd July, 2009

... at hawking college football paraphernalia in and around the stadiums of the southeast.

For a dollar and a quarter they can also get you a plastic blue cup with the lettering "The King" and the number 43 printed on the outside.

Deannie, Ted, and yours truly once ran a "gentleman's club" known as "The Sportsman's Paradise" in the hills of South Carolina.

For all non-initiated readers of mid-20th Century low brow society deep in the heart of Dixie, perhaps a translation of such an establishment is in order.

Beer Joint!

There were actually two clubs, one with the walls peppered with Clemson logos, Frank Howard calendars, and items to sell.

Location No. 2 featured an envir...

Read Complete Article at Bleacher Report - College Football




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